O2 is a telecommunications, internet and financial services provider who is the second-largest mobile telecommunications provider in the United Kingdom. O2 has created “Future Timeline”, a future-gazing app which allows Facebook users to see their year predicted and mapped out in front of them. The app has been created to showcase the mobile network’s Pay & Go Go Go tariff – which gives customers more and more benefits the longer they stay on it.

Future Timeline creates a personal Facebook timeline for anyone who uses it, projecting their status posts for the year ahead to bring to life an idealised future based on existing timeline content.